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small brown puppy with bowl of fish 4 dogs puppy food

Fish4Dogs Puppy Food & Breeder Club Review (no holds barred)

by | Oct 26, 2023

Nutrition plays a huge part in the development, health and wellbeing of your dogs and your puppies. As a breeder, we set the stage for what our pups are weaned onto, but it goes beyond that. 

As a dog breeder, your new puppy owners will look to you for guidance on the best food to feed their puppies, so it’s important to think carefully about which food you choose and not just be led by which dog food company gives you the best free puppy packs! 

My 100% go-to for my own dogs, my puppies and what I recommend to my new puppy owners is Fish4Dogs. It’s packed with vitamins, nutritionally balanced ingredients for pups and bitches, plus it’s gentle on sensitive tummies. 

So I thought I’d talk to Jill from Fish4Dogs to tell you more about their puppy food (and their breeder club). Plus share my own thoughts and feelings after having fed Fish4Dogs for many, many years! 

Why fish for dogs? 

I guess the first question you may have, is why fish? Traditionally, we look to other protein sources for our dogs – but with huge surges in food intolerances and allergies, I believe fish is a much better option. 

Notwithstanding any genetics that may influence your litters responses to certain foods and proteins – fish is an amazing source of Omega rich fatty acids. Our dogs need both omega 3 and 6 – and Fish4Dogs helps you strike the right balance. 

labrador puppy standing on a wall eating fish4dogs treats

Growing puppies need more DHA rich omega-3s than adult dogs. 

Jill explains, “the Omega oils in our puppy food aid not only coat condition but eye health and cognitive function too, meaning your puppies will stand out as super healthy looking pups. “

Fish is naturally rich in omega-3 which is really important for puppies. Growing puppies need more DHA rich Omega 3s than adult dogs to aid healthy development and function. 

Benefits of feeding fish to puppies 

  • Supports healthy brain and eye development
  • Promotes healthy coat and skin
  • Helps bone and joint development
  • Reduces inflammation & aids mobility
  • Assists the operation of brain cell membranes 

In addition to these benefits, the ingredients in Fish4Dogs recipes are easily digestible, which is particularly important as our young pups’ digestive systems are still developing. 

3 bags of fish4dogs treats for dogs

No Grains, No Fillers, No Additives

Fish4Dogs choose potato and sweet potato as low sensitivity carbohydrate sources rather than rice and grains – which gives the food a lower glycaemic index. These ingredients help keep your puppies tums fuller for longer, which not only keeps them happy but helps support learning. Happy gut – happy brain!

Preventing food intolerances and allergies

Fish4Dogs Finest Complete Puppy Food is grain-free and made with limited ingredients. There’s no chicken, lamb, beef, or pork as these proteins are often responsible for causing intolerances in many dogs.  

It’s perfect for puppies’ sensitive digestion, and available in two kibble sizes – there’s a bite size for every breed. 

stash of fish4dogs food for puppies and adult dogs

The Fish4Dogs Breeder Club

As a breeder, you likely get through an awful lot of dog food! To help you choose high quality food without breaking the bank, Fish4Dog Breeder Club scheme offers you exceptional discounts on the full product range. 

Plus you get exclusive access to 15kg bags of Complete Puppy Food AND free puppy packs for all litters raised on Fish4Dogs food. 

You can join risk-free – it’s free to join and the benefits speak for themselves.

They’ve also recently launched a Facebook Community Group especially for breeders. Inside the group you get access to a likeminded community with a focus on dog nutrition, health and happiness. 

Fish4Dogs provide a really warm and welcoming space for breeders – their food is fantastic but so is their commitment to support us breeders. 

What’s inside the free puppy packs? 

  • 1.5kg bag of Finest Puppy Food
  • 100g sachet of Finest Salmon Mousse
  • Treat Samples
  • New puppy feeding booklet

Each puppy pack contains a 1.5kg bag of Finest Puppy Food in either White Fish or Salmon variety, depending on which food you choose to wean onto. 

You also get a 100g sachet of Finest Salmon Mousse (my dogs go nuts for this), plus treat samples and a beautiful education booklet to support your new owners with their puppy feeding. 

Supporting your new puppy owners

Fish4Dogs also have a Puppy Club, which you can invite your new owners into free of charge. The Puppy Club gives your owner’s 10% of the most popular FIsh4Dogs recipes and treats which can help encourage them to continue feeding their puppy a good quality food – long after they leave you for their new home. 

When you wave off your puppies to their new families, you may worry about your pups adjusting to their new surroundings, new canine siblings and possibly a new diet. 

This is where the free of charge puppy packs from Fish4Dogs are a blessing, the reassurance of knowing your pup has headed off to their new home with a good quality food that they are already used to is priceless.

Jill’s a dog breeder too….

When dealing with Fish4Dogs, it’s so clear that they understand our needs, wants and worries as breeders. This is because Jill is a breeder herself, so she gets it! 

Jill says, “I have four of my own dogs and breed my own litters of puppies for both working and pet homes. I am always so proud to show off my puppies with their beautiful shiny coats, bright eyes and quick brains and I know that all this is because of feeding Omega rich, nutritionally balanced food to not just mums and their pups but to my stud dog too. 

I always say my dogs are so bright and intelligent from such a young age because their tummies are so happy – gut health is scientifically proven to aid brain development and I get to see that for myself every day.”

For more information on the Fish4Dogs Breeder Club, please contact Jill Aston, Breeder Club Manager  – or visit

Rebecca Walters

I’m Rebecca Walters, founder of Pupstarts Breeders. I’m a 5-star licensed dog breeder, an ex-licensing officer, and a woman committed to changing the industry for good.

I want to deliver all the dog breeding information, advice and education you need to be an ethical and reputable dog breeder who makes a difference in the world.

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